by Jon Gilbert | affinity program, best business practice, SEPA Membership
The 2026 Payments Playbook: Improving Efficiency Without New Systems When I review payment setups for propane and energy marketers, I often see the same pattern. Strong operations. Dedicated teams. Loyal customers. But behind the scenes, payments are still...
by Jon Gilbert | affinity program, best business practice
What Marketers really get from the new Visa/Mastercard swipe-fee settlement and what to watch for with customers December 4th The newly proposed $38 billion Visa/Mastercard swipe-fee settlement, announced on November 10, 2025, is making significant headlines. For many...
by Jon Gilbert | affinity program, best business practice
One of the tenets of increasing your EBITA is Optimize costs and enhance operational efficiency If you’re a fuel marketer, you probably know your biggest expenses by heart—supply, labor, equipment—but how often do you dig into what you’re spending to get paid?...
by Jon Gilbert | affinity program, best business practice
Why you should consider a payment processing audit for your business. We all get the calls: Someone soliciting your business to lower your credit card processing fees. It might be your local bank, a vendor down the street, or a competitor to the vendor you are using....
by Jon Gilbert | affinity program, best business practice
Has this ever happened to you? A customer’s payment card purchase is declined because they have been issued a new payment card, only you haven’t been informed of this? Or a payment doesn’t go through because the card expiration date has changed, but...
